Posts Tagged ‘Inman’
The Ethos of Professional Courtesy
Is it fair for a real estate agent to try to steal another agent’s client? What if it’s in that client’s best interests to switch? This issue came up recently in a discussion on the Inman Coast to Coast group on Facebook, sparked by a comment from a broker complaining about a Redfin practice. Apparently, when…
Read MoreStop Thinking Like a Salesperson!
Note: This week, I will be delivering a quick talk at the Connect On the Road Conference in Washington DC on “Stop Thinking Like a Salesperson.” For people at the conference who want to review the points I made, here is a version of that talk that I wrote for the blog a few years ago.…
Read MoreReal Estate's "Original Sin" — Agents are not Salespeople
I had an opportunity this past week to talk with Brad Inman of Inman Media as part of his “Unlisted” Podcast. It was interesting, because ideas that I would normally take hours to develop on the paper for an article came out real time in about 15 minutes. Podcasts are fun — you start recording,…
Read MoreIf We Build it, Will They Come?
You know what most great real estate agents have in common? They’re really good at their jobs. They’re good at developing rapport and trust with sellers at that initial consultation. They’re good at marketing homes. They’re good at identifying what a buyer needs, even if he doesn’t know yet. And they’re good at putting together…
Read MoreIs the Real Problem With the Real Estate Industry the Clients? Maybe
I was asked again last week to contribute a response at Inman News to a provocative article from Brad Inman. Last time, he wrote about the potential disruption of the broker-agent relationship from online portals, in the way that Uber has disrupted the traditional limousine industry’s relationship with drivers. And in my response, I challenged…
Read MoreNo One Can Disrupt Our Industry Without Our Permission
If real estate brokers get disrupted and marginalized out of the real estate industry, we have only ourselves to blame. To paraphrase Ann Landers: No one can disrupt your industry without your permission. So how did we give permission? By ignoring what our clients needed. For a generation, the real estate industry has been focused not…
Read MoreIf Technology Disrupts the Real Estate Business, We Only Have Ourselves to Blame
I have not been writing much recently on this blog, but Brad Inman contacted me this week asking me to contribute a response to a piece that he wrote for Inman News entitled “Real Estate Disruption May Not Be What You Think it is.” In his piece, Brad questions suggests that disruption in the industry…
Read MoreThe Real Estate Broker of the Future?
I was at a conference this week and one of the issues we discussed was the “Real Estate Brokerage of the Future,” a topic that has come up a lot in discussions at industry conferences in the past year. Unfortunately, much of the discussion drifted, as it tends to do, to a simple application of…
Read MoreFive Things to Stop Doing in 2010
This past week, I gave a presentation at the Inman Connect Conference in New York with the great Steve Harney on “10 Things” real estate agents should do in 2010. My feeling was that agents are already doing too much, so I decided to talk about five things that agents should STOP doing. Given that…
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