Marketing
Realtyperson, Heal Thyself: Five Things I Learned as a Real Estate Client — #4: You Can’t Do Enough Marketing for a Buyer
I will never understand real estate agents who do a lousy job marketing a home. Go do a search of your local MLS for an average-priced listing in your market. Look at, say, five listings. How many of those do you think are well-marketed? And by that, I’m not even talking about the FANCY STUFF…
Read MoreZillow Talk Takeaway #3: Write longer property descriptions, already!
All this week, I will be publishing my five key takeaways from the new book Zillow Talk: The New Rules of Real Estate by Zillow CEO Spencer Rascoff and Chief Economist Stan Humphries. You can read my review of the book at Inman News here, and the rest of the “five takeaways” here. If you’ve…
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