Posts by josephrand
No One Can Disrupt Our Industry Without Our Permission
If real estate brokers get disrupted and marginalized out of the real estate industry, we have only ourselves to blame. To paraphrase Ann Landers: No one can disrupt your industry without your permission. So how did we give permission? By ignoring what our clients needed. For a generation, the real estate industry has been focused not…
Read MoreIf Technology Disrupts the Real Estate Business, We Only Have Ourselves to Blame
I have not been writing much recently on this blog, but Brad Inman contacted me this week asking me to contribute a response to a piece that he wrote for Inman News entitled “Real Estate Disruption May Not Be What You Think it is.” In his piece, Brad questions suggests that disruption in the industry…
Read MoreHow CORE Can Help Real Estate Brokers Reduce Risks and Ensure Regulatory Compliance
My friend and colleague JP Endres-Fein, who happens to be the incoming President of the New York State Association of REALTORS, is giving a presentation today at the NAR Conference on how Client-Oriented Real Estate can help reduce risks and ensure regulatory compliance. I am delighted that she’s bringing the CORE concept to a larger…
Read MoreHow to Plan a Productive Week, Part Two: Managing Your Schedule
A few weeks ago, I was asked to speak at an office about how to become more productive, specifically how agents could better organize their day. I wrote something up, and thought I’d share it here. You can find Part One: Prioritizing Productive Work here. Part Two: Managing Your Schedule Most real estate agents are…
Read MoreHow to Plan a Productive Week, Part One: Prioritizing Productive Work
A few weeks ago, I was asked to speak at an office about how to become more productive, specifically how agents could better organize their day. I wrote something up, and thought I’d share it here. This is Part One: Prioritizing Productive Work. You can find Part Two: Managing Your Schedule here. Part One: Prioritizing…
Read MoreRules for CORE Agents #36-1/2: The Blockbusters You Need to Break Through the Blocks That Are Keeping You From Taking the Steps To Reach Your Goals Are _______________
This post is part of a series of what I call the “36-1/2 Rules for Client-Oriented Real Estate Agents,” a collection of short takes on the CORE concept that I’ve developed over the years of discussing and teaching the system. We’ve been counting up the rules from #1 to #36-1/2 for almost two years, and…
Read MoreRules for CORE Agents #35: Self-Improvement Plans Fail Because They Don't Work, Or Because They Do
We’ve all been through it. You go to some sort of coaching or training seminar, and get inspired to make some changes in your business. You’re going to set up a whole new system for developing your sphere, or engage in two hours of lead generation a day, or join a bunch of new organizations,…
Read MoreRules for CORE Agents #34: Only Embrace New Technologies That Replace Old Tools With Better Tools
Consider the plight of the poor “Realtogeek” – real estate agents who embrace new technology so tightly that they leap into every new trend and buy every shiny new gizmo that hits the market. While the Realtosaurus reacts to the intimidation of new technologies by shutting down and ignoring them, Realtogeeks respond by elevating them…
Read MoreRules for CORE Agents #33: You Wouldn't Trust a Doctor Who Still Used Leaches
Consider the plight of the poor “Realtosaurus” – real estate agents who are increasingly falling behind because they stubbornly resist learning how to use modern technology. They’re so afraid of these new technologies that they’ve overcompensated by making it an “old school” point of pride that they don’t know how to use a computer or…
Read MoreRules for CORE Agents #32: Spend Five Minutes Each Morning Organizing Your Day
If you can carve out five minutes every morning to organize your day, you’ll save yourself many, many more minutes. I know you’re busy. We’re all busy. But we’re only talking about five minutes. 300 seconds! I’m not talking about anything elaborate, just sitting down and thinking about what you want to accomplish that day,…
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